In the battle of couch supremacy, who emerges victorious – 7th Avenue or Floyd? Delve into the comparisons to see which brand offers the best seat in the house.
Alex Back | Couch CEO & Founder
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Looking to upgrade your lounging game? We're here to help you decide between 7th Avenue and Floyd, two top players in the couch arena. Get comfy and let's unravel the comparisons to find your perfect match.
Side By Side
Features
7th Avenue
Floyd
Made to Order Lead Times
N/A
N/A
Free Shipping Option
White Glove Delivery Option
$0-$100
Return Option
Warranty Included
Financing Option
ShopPay / Klarna / Affirm
Affirm
Assembly Required
Varies
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
USA
USA + Import
Avg. 3-Seat Couch Price
$$$
$$-$$$
Alright, time to make a decision – 7th Avenue or Floyd, who will win the battle for your living room throne? 7th Avenue features high-quality, durable materials and a focus on sustainability, reflected in their eco-friendly practices. In comparison, Floyd offers stylish sofas with a unique fabric collection and a one-year craftsmanship warranty. While 7th Avenue boasts a lifetime frame warranty and free returns within 10 days, Floyd provides an extended warranty option. Consider your preferences for sustainability, warranty coverage, fabric selection, and lead times to pick the couch that ticks all your boxes.
BRAND #1: 7th Avenue
Founded in 2022 by Billy Shaw and Josh Stinson, 7th Avenue is a relatively new player in the furniture industry, aiming to revolutionize the concept of "functional luxury." They focus solely on their modular sofa, prioritizing quality craftsmanship and sustainable practices. Their commitment to eco-consciousness is reflected in their use of OEKO-TEX certified fabrics and FSC-certified wood, as well as their emphasis on products designed to last a decade or more. Despite being a young company, 7th Avenue has quickly gained recognition for its innovative approach to furniture design and its dedication to sustainability.
7th Avenue | Brand Summary
How does 7th Avenue rate overall? We scored the brand at 95% on the PotatoMeter for durability, comfort, and sustainability.
As a furniture connoisseur, I’ve seen my fair share of sofas, and 7th Avenue has consistently caught my eye. Their sofas are not just pieces of furniture. They’re a statement. The quality of their products is evident in the craftsmanship. Each sofa is designed with attention to detail and built to last, reflecting the brand’s commitment to excellence. 7th Avenue’s customer-centric approach is another aspect that sets them apart. They understand that a sofa is more than just a seat - it’s an integral part of your home. The brand vibe is modern, chic, and inviting, much like their sofas. It’s clear that 7th Avenue isn’t just selling sofas. They’re selling a lifestyle.
Warranty doesn't cover wear and tear on cushions and fabrics
Requires assembly (white-glove service available for a fee)
Limited customization options
Limited availability outside Southern California
7th Avenue offers a unique approach to sofa shopping with their focus on a single, customizable modular design. Their commitment to sustainability and high-quality materials is evident in their product and manufacturing practices. While they offer a generous warranty and free returns within 10 days, the shipping costs and limited fabric options might be a drawback.
The modular design, though innovative, also means the sofa requires assembly, although white-glove service is available. Some customers have reported issues with fabric pilling over time. If you value sustainable practices, modern aesthetics, and a sofa that can adapt to your changing needs, 7th Avenue is worth considering, despite the limited options and potential assembly challenges.
Floyd is an online-only retailer that was founded in 2013 in Detroit, Michigan. The company's first product was called the Floyd Leg and was as simple as it sounds – a leg that could transform any flat object into a table. This simple design philosophy is evident across all their products, even their website.
Floyd | Brand Summary
Floyd has a very well-designed website that also reflects the design principles of their limited couch offerings. But once you peel back the glamorous veneer, you might be disappointed by the overall quality, customer focus, and lead times. There’s a lot to love with Floyd, but the fact that they only have 3 couch options means that you’d expect them to absolutely nail everything else. Unfortunately, they fall short, especially at their price range.
The first thing you’ll notice about Floyd is how special and stylish their sofas are. And that really is the company’s main draw. They also have one of the most unique and eye-catching fabric collections we’ve ever seen. Some fabrics are recycled cotton. Others have multi-colored cross-weaves. Some are made from Norwegian and New Zealand wool. Fancy! Their signature sofa (aptly named “The Sofa”) has an industrial, reclaimed look to it. Everything about Floyd’s design sensibility is simply cool.
Floyd does provide a 1 year warranty on their craftsmanship. Customers can also purchase an extended warranty through Mulberry that provides coverage for any type of accident or damage.
Although Floyd does not offer white glove delivery options, only The Sofa requires any assembly. And even then, it’s rather simple and straightforward. You won’t have a marital crisis trying to assemble it.
But there are certainly downsides to Floyd. They have unexpectedly long lead times for their limited offering. It can often take 6-10 weeks before a couch ships out. Shipping also costs 12% of your order total (max $299).
The material quality for the price is OK if you’re buying a smaller couch. But you can easily spend $3,000+ on a Floyd couch. At that price point we’d like to see higher quality cushion fill and sturdier frames.
In the showdown of superior sofas, the crown goes to 7th Avenue for its focus on sustainability, high-quality materials, and lifetime frame warranty. While Floyd offers striking designs and a unique fabric collection, 7th Avenue's commitment to long-lasting, eco-conscious products sets it apart as the ultimate winner in the couch competition.
Alex Back
Couch CEO & Founder
Alex Back is the founder and CEO of Couch. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN, and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.co audience informed and engaged on a daily basis.
