TOV Furniture vs AllModern: Who Has Better Couches?
Seeking the perfect couch for your space? Wondering whether TOV Furniture or AllModern steals the show? Let's unravel the mystery of the ideal seating choice!
Alex Back | Couch CEO & Founder
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Welcome to the ultimate sofa face-off! In one corner, we have TOV Furniture, and in the other, the stylish contender, AllModern. Ready to witness a showdown of trends, durability, and design excellence?
Side By Side
Features
TOV Furniture
AllModern
Made to Order Lead Times
N/A
3-5 weeks
Free Shipping Option
White Glove Delivery Option
$149+
$149.99
Return Option
Warranty Included
Financing Option
Affirm
Affirm / Bread Pay / AllModern Credit Card
Assembly Required
Varies
Varies
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
Import
USA + Import
Avg. 3-Seat Couch Price
$$
$$
In the quest for the perfect couch, TOV Furniture and AllModern stand out in their unique ways. TOV Furniture offers trendy designs and partners with female artisans, while AllModern provides a wide range of styles and financing options. When it comes to durability and style, TOV's solid wood frames and fashionable options make a statement, while AllModern's affordability and fast delivery cater to budget-minded shoppers.
BRAND #1: TOV Furniture
Founded in 2013, TOV Furniture is a stylish and budget-friendly furniture brand that aims to make high-end design accessible to all. Their commitment to affordability is evident in their competitive prices and partnerships with female artisans. While their pieces may not be the most durable on the market, their focus on trendy designs and accessible prices makes them a popular choice for those seeking to elevate their living spaces without emptying their wallets.
TOV Furniture | Brand Summary
TOV Furniture is all about the look. And, somehow, they're doing it at an affordable price point. This is definitely the brand to check out if you want your living room to feel like something out of a design magazine without spending your life savings. While some super high-end brands might have slightly better craftsmanship, TOV delivers quality construction at a much more accessible price point. It's clear that they put effort into making their pieces feel special. I wouldn't hesitate to recommend TOV to a friend looking for a fashion-forward sofa upgrade.
TOV Furniture is a haven for design enthusiasts seeking trendy and affordable sofas. Their focus on style and accessibility is evident in their vast collection of eye-catching pieces. However, be prepared for a potential compromise on durability, as some materials might not withstand the test of time as well as higher-end brands. The limited return window and customer-borne return shipping costs might also raise concerns. But hey, if you're looking to refresh your living space with a statement piece without breaking the bank, TOV Furniture might be just what your inner interior designer ordered. Just be sure to choose durable fabrics and manage your expectations regarding longevity.
Founded in 2006, AllModern revolutionized the online furniture market with its wide selection of modern designs. Now owned by Wayfair, AllModern continues to offer affordable furniture options, including both imported and USA-made couches. Their focus on convenience and affordability appeals to a broad range of customers. While they may lack a cohesive brand identity and could improve transparency regarding materials and construction, AllModern remains a popular destination for those seeking trendy furniture at accessible prices.
AllModern | Brand Summary
AllModern seems to have two clashing identities. On the surface, AllModern appears to be a place to shop for affordable furniture, offering inexpensive but trendy couches that are relatively well-priced (All Modern Furniture is owned by Wayfair, after all). But beneath that is a company that custom builds couches in the USA. These are surprisingly high quality considering the low price tag.
Yet you might never know the second option exists due to the way AllModern furniture hides it on their site. If I were only rating their made in the USA couches, they’d probably be closer to a 92%. But when you factor in the abundance of imported, lower-quality couches that are actually on display, an 85% feels more appropriate.
And it’s not like people aren’t in the market for a new couch. A recent study by Provoke Insights found that 36% of U.S. consumers plan to buy a sofa or sectional within the next year, with that number climbing even higher among older millennials (44%), Gen Z (42%), and younger millennials (37%)¹. That’s a lot of people sofa shopping—and many of them could end up on AllModern’s site without realizing there’s a hidden tier of higher-quality, U.S.-made options buried beneath the budget-friendly imports.
Potentially inconsistent quality for 3rd party couches
30-day return window with potential fees
Lack of transparency regarding materials and construction for some couches
No free shipping on all couches
Limited fabric swatch options for some couches
AllModern is a haven for budget-minded shoppers seeking a trendy new sofa. Their vast selection spans a wide range of styles and colors, ensuring you'll find something that speaks to your unique taste. With in-stock couches shipping out in as little as two days and free white-glove delivery on many models, your new centerpiece could be gracing your living room in no time. Those opting for one of their USA-made couches can rest easy knowing they come with a 3-year warranty and are constructed with durable mortise and tenon joints.
However, navigating AllModern's offerings requires a discerning eye. While their USA-made sofas generally boast good quality, their third-party couches can be a mixed bag. Some lack detailed information about materials and construction, making it difficult to assess their long-term durability. Additionally, the 30-day return window might feel a bit short, especially with the potential for restocking fees and the responsibility of return shipping falling on the customer.
Despite these caveats, All Modern Furniture remains an appealing option for those who prioritize style and affordability. With a little research and careful consideration of the specific sofa model, you can find a stylish and functional piece that fits your budget and lifestyle. Just be aware that their offerings might not satisfy those seeking the highest-quality materials or a hassle-free return experience.
As the curtain falls on the couch showdown, TOV Furniture emerges as the standout winner. Its trendy designs, solid wood frames, free fabric swatches, and partnership with female artisans make it a compelling choice for style-conscious buyers seeking both fashion and function.
Alex Back
Couch CEO & Founder
Alex Back is the founder and CEO of Couch. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN, and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.co audience informed and engaged on a daily basis.
