Seeking the ideal couch brand to transform your space: Hem or Cozey? Uncover the champion that best suits your home decor dreams in this thrilling comparison!
Alex Back | Couch CEO & Founder
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Have you ever wondered which couch would reign supreme in the ultimate face-off: Hem versus Cozey? Get ready to explore the cushioned comfort and chic designs these brands offer as we unravel their secrets for the best sofa pick!
Side By Side
Features
Hem
Cozey
Made to Order Lead Times
1-7 Weeks
2-3 Weeks
Free Shipping Option
White Glove Delivery Option
$299
Return Option
Warranty Included
Financing Option
Affirm
Affirm
Assembly Required
Varies
Large Fabric Selection
Free Swatches Available
Manufacturing Origin
Europe
Avg. 3-Seat Couch Price
$$$$
$$-$$$
In the realm of stylish couches, Hem and Cozey showcase distinct strengths. Hem impresses with its upscale Scandinavian designs, durable construction, sustainable practices, and premium feel but comes at a higher price point. Meanwhile, Cozey offers versatile customization, practical designs, decent durability, and mid-range affordability, making it a strong contender for budget-conscious shoppers looking for stylish options without compromising quality. Each brand addresses unique needs, from luxury seekers favoring design aesthetics to value-conscious buyers looking for customization within a moderate budget.
BRAND #1: Hem
Hem is a design-forward furniture company that partners with renowned designers to create modern pieces with a Scandinavian aesthetic. Their commitment to quality is evident in their use of premium materials and focus on durable construction. Founded by Petrus Palmer, Hem aims to be a driving force in the design community, offering stylish and functional furniture that stands the test of time. Their emphasis on sustainability is also noteworthy, with a focus on responsible materials and minimizing waste in production and packaging.
Hem | Brand Summary
Hem nails the balance between playful design and grown-up craftsmanship. Their sofas won't fall apart after a month, and the fabrics feel surprisingly luxurious for the price point. While I have a few nitpicks (which we'll get into shortly!), I was pleasantly surprised by how well the brand walks the line between trendy and timeless. If you're looking for furniture with personality but don't want to compromise on quality, Hem is absolutely worth checking out.
Transparent shipping information and multiple shipping methods
Financing options available through Affirm
Free fabric swatches
Strong emphasis on sustainability
Cons
Limited return window
Expensive return shipping and repackaging fees
No free shipping
Limited customization options
Limited information on cushion construction and support systems
Hem offers stylish, Scandinavian-inspired sofas that boast quality craftsmanship and durable materials. Their dedication to transparency is evident in their clear shipping information and detailed care instructions. However, the limited return window and hefty return fees could be a dealbreaker for some, and the lack of free shipping adds to the overall cost. While their customizable options are decent, they might not satisfy those seeking extensive personalization.
Overall, Hem is a strong contender for design-conscious buyers willing to invest in quality, but potential customers should weigh the costs and limitations before committing.
Cozey is a Canadian, modular-first furniture brand built around real-life use: sofas, sectionals, and sofa-beds that arrive in manageable boxes, assemble without tools, and evolve with your space. Recent milestones include expanding beyond seating into extendable dining and machine-washable rugs. The defining idea is “solutions over showpieces”—removable covers, configurable modules, and shopper-friendly tools (swatches, AR, consults) that make furnishing feel simple and low-risk.
Cozey | Brand Summary
Cozey built its name on one big idea: furniture shouldn’t make your life harder. While I think there's something more they could do with 'Cozey vs Hard' puns and witty marketing phrases, I like it!
From their sofas to sofa-beds, everything claims to ship fast, snap together, and last. But as someone who’s seen more than a few “easy assembly” promises end in chaos, I had to find out for myself and see if this Cozey furniture review would tell a different story.
What I found in my research was a brand that’s confident, maybe even a little bold, about how easy it is to buy and enjoy their furniture. And how simple comfort should be. But does that confidence hold up once the boxes hit your doorstep? This Cozey couch review looks past the marketing to see whether the brand’s modular magic actually makes life—well, Cozey.
True modular designs that expand or reconfigure over time
Removable, often machine-washable covers across many collections
Clear, easy assembly with manageable boxes and no tools
Helpful shopping aids like free swatches, AR preview, and design consults
Broad fabric mix including performance, chenille, bouclé, corduroy, velvet, and leather
Cons
No white-glove/in-home setup in standard delivery
Fabric durability varies by collection
Returns require original boxes or a fee for replacement packaging
Cozey’s calling card is flexibility. The sofas ship in apartment-friendly boxes, click together without tools, and let you add or rearrange modules as life changes. Covers come off for cleaning on many models, and the fabric catalog spans performance weaves to cozy chenille and on-trend bouclé. For small spaces or frequent hosts, Neptune’s sofa-bed modules are a standout: fast sit-to-sleep with thoughtful storage baked in.
The trade-offs are worth noting. Standard delivery is doorstep only—no white glove—so plan a little muscle on arrival. Returns are consumer-friendly at 30 days, but you’ll need the original boxes or you’ll pay for replacements. And while the brand offers a wide fabric ladder, cleanability and abrasion ratings vary, so fabric choice matters if you have pets or kids.
That said, Cozey keeps the experience calm and predictable. Free swatches show true color and texture at home, the AR tool helps you check scale, and design consultations make configuring sectionals less of a puzzle. Assembly is refreshingly straightforward.
Bottom line: if you want modular seating that’s easy to live with, easy to clean, and simple to grow, Cozey hits the sweet spot. Just budget a little time for carry-in and pick your fabric with your household in mind.
In the battle of the couch titans, Hem emerges as the victor, offering superior style, durability, sustainability, and value for those aiming for high-end elegance. With its premium quality materials and Scandi-chic designs, Hem outshines Cozey, making it the ideal choice for discerning buyers looking for lasting luxury in their living spaces.
Alex Back
Couch CEO & Founder
Alex Back is the founder and CEO of Couch. Previously, he was the co-founder and COO of the popular furniture brand, Apt2B, which was acquired by a large US retail furniture chain in 2018. He worked to integrate Apt2B, one of the very first online furniture retailers on the Shopify platform, into the operations of the 100 year old larger business entity and was deeply immersed in the business operations of both online and brick and mortar retail for 4 years before leaving in 2023 to start Couch. Working in various parts of the furniture industry since 2004, he has 20 years experience in retail sales, e-commerce, marketing, operations, logistics and wholesale manufacturing and distribution. He has worked extensively with partners such as Costco, Bed Bath and Beyond and Amazon and his work has been highlighted in many publications such as Forbes, CNN, and HGTV, among others. Alex is delighted to bring his experience and authority on couches and the furniture industry to this platform, along with many of his industry colleagues who are helping him keep the Couch.co audience informed and engaged on a daily basis.
